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Who Is The Sauce For?
Companies that want to align their marketing strategy for today's buyer.
Companies that have an expert on their team.
This is typically the CEO of the organization or someone who has expertise and deep knowledge in their field.
Unsustainable growth with outbound sales
Hiring another SDR costs 60K+ annually plus expenses for tradeshows creating extremely high customer acquisition costs.
Today's buyer does their own research
Research shows over 80% of the buyer's journey is done independently and today's buyer uses social listening (e.g. LinkedIn).
Companies that are looking for new ways of client acquisition
Your prosect has received 10 cold emails and the same 10 Linkedin connect messages today - you need to stand out from the noise.
Selling $20K+ products to sophisticated buyers
Sophisticated buyers require trust and market authority when in the decision-making process.
Companies that value the long-term gains from building brand
When you hear CRM you think of Salesforce of Hubspot - that is the value of a brand. This is how you win exponentially in your market.
I've been able to connect with the exact decision-makers in the companies we want to work with - The relationship is so much better this way than a cold approach.
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Philip Lunn
Chief Executive Officer
Generate high-quality inbound leads for your business
1. Get on a strategy session to discover innovative inbound strategies.
2. Learn how to use & the value of founder-led marketing
3. Get resources
We've had old prospects come back to book a demo and thought we were a completely different company.
Vik Saini
VP Of Sales
Manny came in and helped us streamline our internal social media distribution system and keeping us up to date with the best strategies to keep growing the accounts. We've seen massive growth the last 6 months
Alex Salois
Senior Content Manager
Manny and his team created a sophisticated social media strategy after deep research with our audience. They brought hype for our latest launch
Marie Kennedy
Executive Producer
1. Fill out an in-depth questionnaire to find your thought leadership positioning
We send over a 73-questionnaire to understand your content capacity and uncover thought leadership opportunities.
2. Process information shared through our Content Machine™ Frameworks
Receive a personalized content strategy to begin growing your thought leadership across social platforms.
3. Create memorable thought leadership content
We will create interview-style content with your thought leader every week and it is strategically planned to create high-quality bite-sized content, email newsletters, written LinkedIn posts, and while continuously testing different types of creatives.
4. Generate demand with our distribution workflows
Our team uses AI-powered workflows to create high-performing social media posts based on analyzing data from similar niche content combined with a LinkedIn & Meta Ads strategy to target the decision-makers in your ICP.
5. Analyze performance & Iterate
We analyze how the thought leadership content and paid ads strategy performed against the metrics set in place. Based on the insights discovered we will continue to optimize the content to find the sweet spot.
We are not just another marketing agency - we've used these proven strategies ourselves
We've generated demand for our agency and in-house DTC brand through the same thought leadership strategies we will be sharing with you.
Founder-led
Marketing
Get high-quality leads ready to convert in your DMs from our thought leadership management
AREAS OF FOCUS
Dedicated Growth Marketer & Director of Demand Gen
Dedicated video editorpy writer
Dedicated copywriter
1 weekly interview/podcast
20 pieces of content/mo
12 Linkedin Videos + Thumbnails
12 Youtube Short videos + Thumbnail
LinkedIn Ads Management
Create 1 long-form newsletter
Founder-led
Consulting
Get 1-on-1 consulting to begin your own founder-led marketing approach.
AREAS OF FOCUS
1-on-1 consulting video calls
Dedicated Director Of Demand Gen
Thought leadership positioning
Profile optimization
Content Ideation
Content systems
Funnel building & optimization
Social media best practices
Content training
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